OpenAI and its widespread AI chatbot ChatGPT might have began the present AI craze, however they’ve lately been dropping some floor to Google Gemini within the AI arms race. Nonetheless, it appears all just isn’t misplaced for OpenAI and ChatGPT.
A brand new survey from subscription bundling platform Bango claims that 72 % of ChatGPT subscribers say they’ve set the chatbot as their new browser homepage on each desktop and cell (as reported by Tom’s Information). If true, that might be an enormous blow to Google’s long-time dominance within the search area. Google hasn’t confronted a real competitor within the search world in a long time, and a U.S. federal judged dominated in 2024 that the corporate illegally maintained a monopoly in on-line search. (Google is interesting that antitrust ruling.)
Since ChatGPT exploded onto the scene in 2022, Google and OpenAI have change into fierce rivals.
Final month, a report discovered that ChatGPT had misplaced six % of its consumer base after Google launched an upgraded Gemini 3 mannequin. Then, simply weeks in the past, Google introduced alongside Apple that its Gemini AI mannequin would energy Apple Intelligence throughout all of Apple’s units, which in flip would probably additional dilute ChatGPT’s market share. OpenAI CEO Sam Altman reportedly declared a “code crimson” on the firm in response to elevated competitors.
ChatGPT continues to be inflicting issues for Google in a single key space
Bango’s survey discovered {that a} majority of ChatGPT subscribers now use the AI chatbot as their default homepage, in keeping with Tom’s Information. That is doubtlessly lots of of thousands and thousands of people that now not begin their on-line expertise with Google.
One of many methods Google has dominated the search engine area for thus lengthy has been by changing into the default search engine when customers open their internet browsers. For instance, Google had been paying Apple a whopping $20 billion per yr for the privilege of being the default search engine for iPhone customers, till the corporate was barred from doing so on account of an antitrust lawsuit.
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If this survey information is correct, OpenAI has been in a position to persuade customers to change from Google to ChatGPT, and with out paying billions of {dollars} a yr to take action.
Bango reportedly polled 1,400 U.S. ChatGPT subscribers for this survey, so we must always observe that these are the opinions of a small group of customers who commonly make the most of ChatGPT.
ChatGPT subscribers love ChatGPT
The principle takeaway from Bango’s survey is that whereas Google has been making positive factors on the subject of AI, the search large might should defend its personal turf from ChatGPT.
Nonetheless, there are different fascinating outcomes from this survey that time to a different development: many hardcore ChatGPT customers need to do every little thing inside ChatGPT.
The survey additionally discovered that 78 % of ChatGPT subscribers have added the ChatGPT widget to their cell gadget’s residence display screen, per Tom’s Information. This implies they do not even should entry an internet browser to make use of it. They simply need to go on to ChatGPT.
As soon as these customers are in ChatGPT, they do not need to go anyplace else. The survey discovered that 74 % of ChatGPT subscribers need to store for merchandise inside ChatGPT, and 72 % say they’re going to use standalone third-party apps like Spotify and Maps much less if they’ll entry them inside ChatGPT.
As well as, three-quarters of ChatGPT subscribers mentioned they need to carry out all their every day digital duties inside ChatGPT with out utilizing some other apps or web sites.
Disclosure: Ziff Davis, Mashable’s mother or father firm, in April 2025 filed a lawsuit in opposition to OpenAI, alleging it infringed Ziff Davis copyrights in coaching and working its AI methods.
