After gracing the ramps of the Guggenheim with their pop-projecting presence, BTS have turned their eyes to a different museum as a part of a advertising and marketing marketing campaign for its newest world tour. This time, the Okay-pop group is in league with the British Museum in London, the place guests can see a showcase of artworks within the establishment’s Korea Basis Gallery, chosen in collaboration with curator Sang-ah Kim.
The Guggenheim gambit was a non-public affair throughout which BTS carried out amid a Carol Bove retrospective, for the cameras of The Tonight Present Starring Jimmy Fallon. The British Museum transfer, in the meantime, is a public occurring organized as a part of a citywide artwork path to advertise a world tour round BTS’s newest album.
As acknowledged on the British Museum’s web site, “BTS’s fifth studio album ARIRANG takes its motif from the Korean people track that has change into an everlasting image of Korean id and cultural heritage. So, in celebration of our new show-stopping exhibition ‘Korea,’ exploring 2,000 years of creativity on the peninsula, we’ve created a path round The Korea Basis Gallery of 5 objects exploring these themes.”
The “Korea” exhibition cited opens in October, and the 5 objects showcased prematurely embrace a sarangbang (scholar’s room), a moon jar, a retailer of treasures from the Silla Kingdom, gold earrings, and two roof tiles.
In the meantime, 5,000 miles away, the San Francisco Museum of Trendy Artwork is gearing up for “RM x SFMOMA: Between You and Me,” which opens in October with artworks from the non-public assortment of BTS star RM together with others items from the museum’s assortment. Korean artists to be featured in that embrace Yun Hyong-keun, Park Rehyun, Kwon Okyon, Kim Yun Shin, To Sangbong, and Chang Ucchin, and so they’ll be accompanied by Mark Rothko, Agnes Martin, Henri Matisse, Georgia O’Keeffe, and Paul Klee.
