Taylor Swift’s much-anticipated music video for “The Destiny of Ophelia” has formally premiered on YouTube—simply 48 hours after its unique theatrical debut. The frilly visible, directed by Swift herself, serves because the lead single from her newest hit album The Lifetime of a Showgirl. Alongside the premiere, lyric movies for all 11 remaining tracks from the document have additionally dropped solely on her YouTube channel.
In “The Destiny of Ophelia,” Swift and her dancers—many acquainted faces from The Eras Tour—transfer by a kaleidoscope of costumes and eras. The video sees Swift rework from a platinum-blonde showgirl paying homage to Marilyn Monroe to a Sixties go-go dancer, a glamorous Esther Williams-style swimmer, and a dark-haired stage actress teetering on a pirate’s plank. Every vignette celebrates completely different visions of efficiency and femininity throughout historical past.
Although the music video was in theaters for barely greater than two days, the brief window was intentional. It was a part of “Taylor Swift: The Official Launch Occasion of a Showgirl,” a particular three-day cinema occasion that earned a surprising $33 million on the U.S. field workplace. Followers packed theaters even understanding the movies would quickly seem on-line—thanks partly to unique in-theater content material, together with behind-the-scenes footage and private introductions by Swift herself.
Throughout the occasion, Swift described the artistic inspiration behind “The Destiny of Ophelia.” “I wished to discover what it means to be a showgirl by time,” she stated. “You may be a muse in a Pre-Raphaelite portray, a cabaret performer, a Vegas headliner, or a pop star on tour. Each technology has its personal model of what it means to be seen.”
One in every of Swift’s favourite elements of the mission was reuniting her Eras Tour workforce. “We acquired everyone again collectively—the dancers, the designers, the crew,” she shared. Manufacturing designer Ethan Tobman and choreographer Mandy Moore, each key figures behind the Eras Tour, returned to collaborate on the video.
