5 years in the past, Matthew Callaby’s profession took a brand new flip. He stepped out of the world of advert businesses and have become a full-time artist. Enter, MrCallaby. Whereas there is definitely a touch of business nous concerning the Pop Artwork universe he is creating, it is a milieu filled with enjoyable, dynamism and unbridled creativity.
Cartoons have been a significant inspiration for MrCallaby, and that is clear throughout nearly every thing the Bristol-based artist creates. The daring, major colors and expressive characters draw you in – however there’s extra to his message than mere ornament.
“Regardless of the work’s cute, chubby look, there’s normally a barely extra sombre ambiance behind the picture,” says MrCallaby. “Prior to now, I might say my work was extra visible eye sweet; creating huge, daring, hectic pictures was the objective. Over the past couple of years, I’ve tried to develop extra of a voice within the work, weaving in refined concepts that I feel have actually benefited it.”


His most up-to-date exhibition – CHEERS, held in London this September – is a living proof. The works, each painted and sculpted, discover the theme of social consuming. Bottle characters function closely throughout the gathering, and whereas some are as exuberant as a Friday night time drinker, others categorical the flip facet of the indulgence.
“The work featured scenes of extra, blurry remorse, vices balancing on prime of each other, vicious circles, and odes to the jubilation and remorse that include consuming. The intention was for these concepts to be refined, within the background and never too worthy,” explains MrCallaby.
Whereas the bottom flooring was set out just a little like a London pub, with the artworks filled with smiles, merriment and absolutely saturated abandon, heading downstairs, guests found painful hangover imagery rendered in grim, monochrome charcoal. Titles comparable to ‘The Morning Realisation’ fill within the narrative.



The must-have gadgets from the CHEERS exhibition have been MrCallaby’s Boozy Bottles. Hand-painted, every vinyl sculpture expresses a selected concept or feeling related to a night of inebriation. You could possibly take your choose from Orange Regrets, Powder Puff Rampage, Teal Slammer and lots of extra – however now they’re all offered out.
“Bringing a few of the characters from the work into the actual world has given the gathering a complete new dimension. Somebody mentioned, ‘It is like placing your hand into the portray and pulling out the bodily kind,’ which I completely liked,” he says.
MrCallaby’s universe of anthropomorphic characters is not confined to planet booze. Yearly, he takes on a brand new theme, which he explores intimately by sketches. When the idea and assortment start to take kind, he plans and meticulously paints his canvases with eight layers of acrylic for these super-saturated, popping colors.



“The primary yr was the Unhappy Flower assortment, that includes pictures of flowers crying, enjoying with the concept that the brightest, happiest folks may be having a tricky time,” says MrCallaby.
“I’ve received the following exhibition deliberate in my head, however for now I might prefer to spend a couple of months portray concepts that have not made their means out of the sketchbook, creating freely for some time with out the stress of it needing to be a part of a much bigger sequence.”


