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Mattress Bathtub & Past’s iconic 20% coupon is again, however there are a number of caveats as it’s not as common because it was up to now.
The coupons, synonymous with the retailer, as soon as crammed mailboxes (and glove compartments) however vanished after the debt-laden retailer shut down its shops in 2023. In the present day, it’s making a comeback beneath the model’s new banner: Mattress Bathtub & Past Dwelling.
In a buyer e mail despatched on Aug. 11, the corporate touted that the coupon is again however can solely be used as soon as, and can’t be mixed with different presents or utilized to previous purchases, per the tremendous print.
The coupon coincides with the opening of the primary Mattress Bathtub & Past Dwelling retailer in Nashville, Tennessee, beneath the mum or dad firm, The Model Home Collective Previously Kirkland’s Inc., Model Home Collective is a multi-brand retail operator encompassing Kirkland’s Dwelling, Mattress Bathtub & Past Dwelling, Overstock, and buybuy Child.
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A closed Mattress Bathtub & Past retail retailer in Hawthorne, California, on Might 1, 2023. (Patrick T. Fallon/AFP through / Getty Photographs)
The opening marks the primary time Mattress Bathtub & Past has made its manner again to brick and mortar outlets after the corporate collapsed in 2023. Forward of the shop’s opening final week, the corporate introduced that it might be “bringing again certainly one of its most iconic traditions, the beloved Mattress Bathtub & Past coupon.”
A retailer closing signal is posted on a closed Mattress Bathtub and Past retailer on Feb. 8, 2023, in Larkspur, California. (Justin Sullivan / Getty Photographs)
Prospects have been inspired to herald outdated coupons to the shop. Recent coupons have been additionally given out on the door.
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In 2023, the unique Mattress Bathtub & Past filed for Chapter 11 chapter and shuttered all bodily shops after contending with points reminiscent of “poor stock administration, gradual adoption of on-line buying traits and overreliance on coupon buying,” in line with Reuters.
That very same yr, Past Inc., which was previously Overstock.com, acquired its mental property, together with the model identify and area rights.
Mattress Bathtub & Past buying carts outdoors a retailer in Nice Hill, California, on April 24, 2023. (Paul Morris/Bloomberg through / Getty Photographs)
Massive Heaps and The Container Retailer briefly accepted the famed blue and white 20% off coupons in 2023 as the corporate was shutting down.
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In February, Kirkland’s Inc. finalized a $25 million funding take care of Past, the mum or dad firm of Mattress Bathtub & Past, Overstock, Zulily and BuyBuy Child, during which Kirkland’s grew to become the unique brick-and-mortar operator and licensee for brand spanking new, smaller format “neighborhood” Mattress Bathtub & Past places nationwide.
In October, when the deal was first introduced, the businesses stated they might leverage Kirkland’s retailer operations experience and its brick-and-mortar footprint to curate an “assortment of iconic legacy vendor companions.” Kirkland’s Inc. CEO Amy Sullivan stated in a press release on the time that “Kirkland’s Dwelling has a 58-year legacy within the dwelling decor sector, and the core energy of our model and this group lies in merchandising and retailer operations.”
Kirkland’s shareholders voted to rebrand the corporate as The Model Home Collective Inc.
