Elliot Joseph Rentz, a make-up artist and drag queen who goes by the stage title Alexis Stone, remodeled into the Mona Lisa for the debut of Boss’s womenswear Spring/Summer time 2026 assortment in Milan earlier this week.
Rentz, by means of his drag persona, is in style on TikTok and Instagram—the place he has 890,000 and 1.3 million followers, respectively—for his elaborate and meticulous transformations into most of the world’s most recognizable celebrities, from a younger Judy Garland to Dolly Parton and Barbara Streisand. He paperwork these transformations with behind-the-scenes movies displaying his knowledgeable use of prosthetics, and particular results make-up.
Whereas there are lots of such make-up influencers on social media, Rentz goes past full face make-up to do complete physique transformations.
Earlier this week, Rentz did simply that to advertise Boss—a sub-brand of Hugo Boss—attending the runway present because the Mona Lisa, although in fact dressed within the new assortment, which inventive director Marco Falcioni instructed WWD was “all about evoking the German sturm and drang.” It was not instantly clear how that tied to the Mona Lisa, however nonetheless, Rentz was hanging.
It’s not the primary time that Rentz has remodeled for a style present. He has a made a behavior of displaying up at runway exhibits, remodeled into a well-known face. He beforehand attended a Balenciaga present in 2022 as Robin Williams’s character in Mrs. Doubtfire after which this 12 months attended as Anjelica Huston-as-Morticia Addams, from the 1991 movie The Addams Household.
In June 2024, Rentz went as The Satan Wears Prada‘s Miranda Priestly, a thinly veiled analogue for style media icon Anna Wintour who was memorably performed by Meryl Streep.
“Manufacturers like to be a part of these viral stunts,” Rentz instructed CNN of the stunts in July. “It’s, in essence, the last word advertising and marketing marketing campaign as a result of it’s this kind of shifting billboard, and so many individuals acknowledge these cult or traditional characters, having watched them rising up. For manufacturers, it is a manner of being a part of that magic.”
Watch Rentz rework into the long-lasting Da Vinci topic right here: