Amazon named a brand new government chief for its Promoting Companion Providers enterprise, one of the consequential elements of the corporate, and stated the division’s present chief will develop into CEO Andy Jassy’s subsequent technical advisor.
Amit Agarwal, SVP of Worldwide Rising Shops, will develop his function to steer the vendor providers and buyer belief organizations, along with his present obligations overseeing Amazon’s shops in 10 international locations together with India, Brazil, and South Africa.
The present VP of Worldwide Promoting Companion Providers, Dharmesh Mehta, will develop into Jassy’s technical advisor in March. The job is usually known as the CEO’s “shadow,” and it has traditionally served as a launchpad for Amazon’s most senior leaders to tackle bigger roles.
Jassy himself was as soon as TA to Jeff Bezos, when the Amazon founder was CEO.
Alex Dunlap, Jassy’s present technical advisor, will transition to a brand new management function inside Amazon that has but to be publicly introduced, the corporate stated.
Amazon’s third-party market generated $42.5 billion in income final quarter, and impartial sellers now account for 62% of models bought within the firm’s retailer.
The enterprise has additionally confronted regulatory scrutiny. A federal antitrust swimsuit, over points together with Amazon’s therapy of third-party sellers, makes a spread of allegations the corporate disputes.
Underneath Mehta’s management, Promoting Companion Providers escalated its battle in opposition to counterfeits and fraud and expanded to supply a spread of logistics, provide chain administration, and generative AI instruments to sellers.
Mehta targeted closely on addressing vendor ache factors, corresponding to ending the long-controversial observe of “commingling” stock from completely different sellers, a change that Amazon estimates will save model house owners $600 million a yr in workaround prices.
Agarwal, who has been with Amazon for practically 27 years, is a former technical advisor to Bezos, a job he held from 2007 to 2009. He launched Amazon’s market in India in 2013 and has been a member of the corporate’s S-team senior management group since 2020.
He’s based mostly in Seattle and can report back to Worldwide Amazon Shops CEO Doug Herrington.
