On Sunday, Feb. 8, 2026, the NFL will maintain Tremendous Bowl LX at Levi’s Stadium in Santa Clara, California, in a gritty gridiron matchup between the Seattle Seahawks and the New England Patriots.
Whereas tens of millions shall be glued to their big-screen TV units, cheering on their favourite group to see who turns into the victor with the appropriate to hoist the coveted Vince Lombardi Trophy, others shall be snacking and testing the colourful parade of Tremendous Bowl commercials companies are paying upwards of $8 million per slot to air on this annual soccer season finale.
Over the many years, there’s been a wealth of Tremendous Sunday advertisements that use outer house and science fiction as a significant theme to advertise their manufacturers, and we’re tossing out a stellar lineup of those traditional Tremendous Bowl gross sales instruments to find out the very best of the very best. From somber dystopian societies and insane alien invasions, to an Space 51 take a look at kitchen and cute house puppies, let’s rely down the ten finest house and sci-fi Tremendous Bowl advertisements and select the winner!
10. AXE Apollo “Lifeguard” – 2013 Tremendous Bowl XLVII
Nothing beats an astronaut! This is an oldie however a goodie from 2013, courtesy of AXE Apollo Physique Spray. It depicts a seashore lifeguard charging into the ocean to save lots of a feminine bather in peril from the jaws of a ravenous shark.
The courageous lifeguard dangers life and limb to stab and punch the killer fish and rescue the damsel in misery, solely to lose her to a person in a spacesuit strolling alongside the sand who removes his helmet as the girl sprints to our house hero.
9. Doritos “Abduction” – 2025 Tremendous Bowl LIX
What would the Tremendous Bowl be with out a scrumptious Doritos advert? This is final 12 months’s entry with an gratifying sci-fi twist.
When a severe alien conspiracy theorist has a detailed encounter with a UFO that intends to abduct his Doritos chips, a livid tug-of-war battle to extricate our true believer from his tangy provide of Doritos ensues.
The chip-loving aliens succeed, however the snack meals’s daring taste causes their flying saucer to separate in half and explode, ending with a crunchy cross-universe cultural trade.
Jeff Goldblum returns as Flats.com’s charming spokesman, Brad Bellflower, on this humorous takeoff on traditional alien invasion movies with a tense standoff between insect-like creatures and cautious people armed with weapons.
Bellflower is aware of that discovering an appropriate place to reside when transferring to a brand new metropolis or galaxy is a prime precedence, and he’s right here to assist the unusual guests uncover a pleasant one-bedroom condo to hire.
It’s fast and efficient, utilizing acquainted tropes to ship an amusing dose of recommendation whilst you’re refilling the chips and dip platter in the course of the sport.
7. Hexclad “Unidentified Frying Object” – 2025 Tremendous Bowl LIX
Robust celeb chef Gordon Ramsay stars on this promoting jewel from final 12 months’s Massive Sport. Ramsay is recruited to the key Space 51 take a look at kitchen to arrange particular delicacies for a brand new alien species Earth has simply made contact with.
He’s geared up with a complicated set of HexClad cookware to whip up some killer chow for these “foodie” extraterrestrials. These sturdy, low-friction pans have been designed utilizing reverse-engineered alien spaceship expertise. Comic Pete Davidson makes a cool cameo within the finale!
6. Olay “House Stroll” – 2020 Tremendous Bowl LIV
“Is there sufficient house… in house…for ladies?”
Olay’s Regenerist face cream targets the women on this STEM-centric spot launched for the 2020 Tremendous Bowl. Impressed by 2019’s first all-female spacewalk, Olay’s empowering mission stars late-night discuss present host Lilly Singh, actress Busy Philipps, and former astronaut Nicole Stott blasting into house with Hidden Figures star Taraji P Henson.
It is a foolish journey into orbit and past with a strong message of equality and alternative for all. Its hope was to offer inspiration to younger ladies within the fields of Science, Know-how, Engineering, and Arithmetic by donating as much as $500K for the Women Who Code group.
5. Walmart “Well-known Guests” – 2020 Tremendous Bowl LIV
There’s an explosion of cool popular culture cameos that should have value the corporate tens of millions in licensing charges in Walmart’s prolonged Tremendous Bowl LIV industrial selling their expanded curbside grocery pickup service.
It’s a veritable Who’s Who of sci-fi automobiles and cameos, together with spaceships and transportation strategies from “Star Trek,” “Guardians of the Galaxy,” “Males in Black,” “Mars Assaults!,” “Star Wars,” “Arrival,” “Flash Gordon,” “The Lego Film,” and even Looney Tunes’ Marvin the Martian’s flying saucer all grabbing some provides earlier than zooming off once more.
4. Squarespace “Good day Down There” – 2024 Tremendous Bowl LVIII
Directed by Hollywood legend Martin Scorsese, right here’s the prolonged lower of the alien invasion advert created for the website-building firm, Squarespace.
This story of intergalactic contact begins when extraterrestrials attempt to get Earthlings’ consideration, however they’re so fixated with watching cat movies and studying about celeb bacon diets on their cell telephones that they don’t discover.
Intelligent aliens resolve to assemble a web site that may announce their arrival. The enticing on-line greeting card works, and people lastly get up to greet their cosmic neighbors. Scorsese even scores a enjoyable cameo on the finish!
3. Kia “House Infants” – 2013 Tremendous Bowl XLVII
Heralding from the long-lasting advert company of David & Goliath, this hilarious spot for the 2014 Kia Sorrento includes a dad spinning a wild yarn to his younger son concerning the planet Babylandia, the place new child people and animals are created.
There’s an distinctive use of CGI in Kia’s instantaneous traditional, as this gem reveals child boys, ladies, puppies, pandas, and piglets as they make their 9-month rocketship journey to Earth and parachute to security all around the world.
Little doubt this spectacular mini-movie helped promote a container ship stuffed with family-friendly compact SUVs, and it is nonetheless among the best of the bunch.
2. Audi R8 “Commander” – 2016 Tremendous Bowl L
This superior advert for Tremendous Bowl 50 chokes me up each time! It is a gorgeous piece of promoting that blends nostalgia with a bittersweet message about pushing boundaries.
Right here, a retired Apollo astronaut surrounded by mementos of the House Age’s golden years regains his zest for all times when his son arrives and fingers him the keys to a brand new Audi R8 V10-powered sportscar and he’s again on the launch pad, rocketing into outer house.
Paired with David Bowie’s 1972 tune, “Starman,” it resonates on each degree, making us imagine within the energy of exploration, expertise, and its transportive skills.
1. Apple “1984” – 1984 Tremendous Bowl XVIII
Massive Brother is watching!
Though this exceptional Ridley Scott-directed advert for Apple’s new Macintosh private laptop solely ran as soon as within the third quarter of the 1984 Tremendous Bowl, its legend lives on. Meant to be a takeoff on George Orwell’s dystopian masterwork novel, “1984,” it’s clearly a shot throughout IBM’s bow with its oppressive themes and fearless insurgent tossing a hammer to shatter the propaganda display screen.
Banned because of a lawsuit from the Orwell property for copyright infringement, it is by no means been topped or broadcast once more.
