In contrast to Elon Musk together with his checklist of damaged guarantees, the stats don’t lie. Tesla has misplaced the title of the world’s largest maker of EVs to Chinese language automaker BYD. The indicators have been there for some time, with BYD besting Tesla gross sales in Europe a lot of instances throughout 2025. Now it’s official on a worldwide foundation.
Regardless of being blocked from coming into the US market, BYD’s seemingly unstoppable rise continues as its EV gross sales rose final 12 months by 28 p.c to 2.25 million. In distinction, Tesla introduced in the present day it delivered 1.64 million autos in 2025—its second annual decline in a row, and a 16 p.c year-over-year decline for the fourth quarter. This isn’t merely the China model edging forward of Tesla within the electrical automobile race; it is a marked shift.
Final week, BYD said that in 2025 it offered 4.6 million “new power autos” (which incorporates each full EVs and plug-in hybrids) globally, with greater than one million of those being exported vehicles. Its passenger automobile exports particularly had been up greater than 145 p.c year-on-year.
The information comes after a frankly disastrous 12 months for Tesla that noticed the high-selling Mannequin Y, essential for each Elon Musk and his automobile firm, get a half-hearted refresh that bombed, failing to reverse gross sales woes. It was additionally a 12 months that disclosed simply how few individuals purchased the much-berated Cybertruck; in March, yet one more recall revealed the corporate had apparently offered lower than 50,000 electrical pickups since buyer deliveries started 14 months beforehand. Musk had informed buyers Tesla would promote 250,000 Cybertrucks per 12 months.
With Tesla gross sales down within the US and in free fall in Europe, Musk turned to US president Donald Trump for assist. Trump obliged by morphing the White Home South Garden right into a makeshift Tesla showroom, claiming he would himself buy a racy Mannequin S Plaid. However by June it was reported Trump could be promoting the automobile after publicly falling out with Musk.
Simply final month, EV information web site Electrek reported that Musk’s SpaceX had purchased tens of tens of millions of {dollars} price of Cybertrucks that supposedly Tesla can’t promote. (You may see the pickups all lined up at SpaceX in this video.) If true, that transfer would considerably bolster Tesla’s monetary efficiency in 2025’s fourth quarter, offering not less than some respite for the automaker after the US ended its EV tax credit on the finish of the third quarter.
“Tesla nonetheless has formidable belongings, model recognition, manufacturing know-how, and a powerful put in base,” says Andy Palmer, former COO of Nissan and former CEO of Aston Martin Lagonda. “The problem is that the market has matured whereas the product line has not moved quick sufficient. Persons are struggling to justify spending on a Tesla when different manufacturers, together with these from China, are delivering extra revolutionary and superior merchandise.”
