Carl Moon at Dubai Watch Week 2026 sporting his Jacob & Co watch
Dubai Watch Week has simply wrapped its 2025 version at Burj Park beside Dubai Mall, and organizers are already positioning the 2026 honest as the subsequent step within the occasion’s speedy growth. What started a decade in the past as a regional gathering for fans and unbiased manufacturers has grown into some of the watched fixtures on the horology calendar. Current editions have drawn tens of hundreds of tourists and greater than ninety manufacturers, making Dubai a severe counterweight to Geneva on this planet of watch festivals. Among the many collectors and creators strolling the 2025 halls was YouTube and social media character Carl Moon. Identified primarily for his cryptocurrency content material and mindset movies, he spent a part of the week documenting his personal watches, together with a Jacob & Co piece constructed round a seven-figure NFT, in addition to items he encountered across the Burj Khalifa and the brand new Burj Park venue.
From DIFC To Burj Park, Dubai Watch Week 2025 Marked A Shift In Scale
Earlier editions of Dubai Watch Week had been staged at The Gate in Dubai Worldwide Monetary Centre, with a structure that blended model boutiques, horology boards and momentary buildings constructed particularly for the present. By 2023 the occasion had already grown into its largest model but, attracting greater than twenty-three thousand guests and rising attendance by greater than forty % in contrast with the earlier version. For 2025 the honest moved to an expanded footprint at Dubai Mall and Burj Park beneath the Burj Khalifa. The brand new location allowed for bigger stand-alone model areas, extra masterclasses and a broader unbiased part. Experiences from organisers and native media level to round ninety collaborating manufacturers and crowds approaching thirty thousand guests, confirming the honest’s shift from regional meet-up to a significant worldwide occasion with free public entry however exhibition charges on par with the most important commerce exhibits. Dubai Watch Week 2026, scheduled once more for November in Downtown Dubai, is being promoted as a continuation of that progress, with advance materials describing an additional improve in manufacturers and programming.
YouTube Star Carl Moon’s Private Watch Assortment And His One-Million-Greenback NFT Jacob & Co Piece
Within the days across the honest, Carl Moon revealed a video strolling viewers via a number of of his personal watches. He started with a Rolex Day-Date, which he says he acquired for about twenty-one thousand {dollars}, describing it as his first severe step into high-end watches. He then moved to a Patek Nautilus, a bit he remembers paying roughly 100 thirty-seven thousand {dollars} for, positioning it as a pivotal buy that marked the second he started viewing watches as property as a lot as equipment.
The centrepiece of the video was a Jacob & Co watch constructed round a CryptoPunk NFT. On the time Moon purchased it, he says the embedded NFT alone carried a market worth shut to at least one million {dollars}. The watch marries a digital collectible with a bodily, limited-run timepiece from some of the visually bold makers in modern horology. For Moon, whose profession was inbuilt cryptocurrency and digital property, the piece reads as each a press release of id and an experiment in how on-chain worth could be expressed in conventional, mechanical kind. He acknowledges that the worth of the NFT has moved with the broader crypto market. The logic he outlines is straightforward: if digital asset costs rise once more, the Jacob & Co piece, as a mixture of uncommon watch and important NFT, might admire as a single, indivisible object.
Carl Moon’s Jacob & Co watch, that includes a $1,000,000 NFT
The Extremely-Uncommon Jacob & Co Billionaire Line And The “Billionaire 2” Watch
Separate from his personal assortment, Moon has additionally filmed considered one of Jacob & Co’s most excessive creations, an ultra-rare piece within the Billionaire household of watches. In a latest video, Carl tries on a seven-million-dollar watch referred to as the “Billionaire” and it’s absolutely configured model referred to as the “Billionaire 2”, reaching round 8.8 million in worth. Carl attracts consideration to particulars that usually solely severe collectors and trade insiders talk about.
The “Billionaire” and “Billionaire 2” watches characteristic a full pavé diamond setting accompanied by architectural skeletonisation. Even a small alteration to the bracelet includes eradicating hyperlinks that he values at roughly two-hundred-thousand {dollars} every. To present his viewers a reference level, he compares the watch’s whole worth to the price of a number of Bugattis or a significant cryptocurrency portfolio. That video supplies context for his posts from Dubai Watch Week 2025, the place he’s seen sporting a domed Jacob & Co mannequin and tagging the model, its founder Jacob Arabo and its regional operation whereas strolling via Downtown Dubai and round Burj Khalifa. The footage ties his personal gathering habits to the general public occasion with out turning him into the centre of the honest.
How Carl Moon’s Crypto Background Bleeds Into His Watch Selections
Moon’s watch preferences replicate his skilled historical past. His breakout years got here from making early, high-conviction bets in cryptocurrency and constructing an viewers round these choices. The Jacob & Co piece containing a CryptoPunk sits on the intersection of that world and the standard craft of mechanical watchmaking. By holding an NFT that when cleared the million-dollar mark inside a posh mechanical housing, he successfully treats the watch as a body for a digital murals. The NFT’s ground worth and the watch’s personal desirability transfer on totally different curves, however together they create a hybrid object whose worth is tied to each markets. For a phase of his viewers that understands crypto greater than tourbillons, the Jacob & Co piece acts as a bridge into horology. For these already immersed in watches, it’s an instance of how the asset class is evolving.
Carl Moon x Christian Louboutin, Burj Park And The Visible Language Round Dubai Watch Week
In photographs taken throughout Dubai Watch Week 2025, Moon is seen sporting Christian Louboutin sneakers as he walks the Burj Khalifa promenade and circulates close to the Burj Park venue. He tagged the French footwear model in the identical posts that point out Jacob & Co. The red-soled sneakers have lengthy been a part of Dubai’s luxurious streetwear panorama and sit comfortably alongside the sort of watches on show on the occasion. These photos underline an necessary a part of Dubai Watch Week’s attraction. The honest is not only about closed-door trade conferences. It’s staged in a location the place the general public, visiting collectors and on-line personalities transfer via the identical house, blurring the road between commerce occasion and cultural pageant.
Carl Moon sporting Christian Louboutin sneakers on the day of his Dubai Watch Week attendance
Why Dubai Watch Week Issues As The 2026 Version Approaches
Experiences from latest editions of Dubai Watch Week emphasize that the honest stays non-commercial in construction, with no direct retail gross sales on website, in distinction to older trade-show fashions. Exhibitors pay for house, however guests enter freed from cost. Horology boards, debates, masterclasses and hands-on periods run alongside model cubicles, giving fans entry to watchmakers who are sometimes unreachable elsewhere. With the 2025 version now accomplished at its expanded Burj Park venue and the 2026 version already being promoted with guarantees of a bigger footprint and programming, Dubai Watch Week has clearly moved past its early area of interest. It operates as each a showcase for technical innovation and a social hub for a group that mixes conventional collectors, new-wealth consumers from throughout the area and digital-first figures reminiscent of Carl Moon. For Moon, the week supplied a backdrop to indicate how his personal assortment suits into that world: a Rolex Day-Date as the start line, a Patek Nautilus as an early leap in worth, a Jacob & Co watch with a seven-figure NFT at its core, and an curiosity in ultra-rare items just like the 8.8-million-dollar Billionaire instance. For the occasion itself, he was merely one attendee amongst hundreds, one other signal of how far Dubai Watch Week has travelled from an area gathering to a good that now shapes the dialog round high-end watch tradition, and is already looking forward to what 2026 will deliver.
