Justin Bieber has simply dropped a brand new music video for “Pace Demon,” a monitor from his acclaimed newest album, “SWAG II.”
The black and white video, directed by longtime collaborator Rory Kramer, options Bieber dancing on the Empire Polo Membership in Indio, CA, with household cheering him on. This iconic location can be the place Bieber will make his extremely anticipated return to the Coachella Valley Music & Arts Competition in April 2026 for 2 headlining offered out performances.
“Pace Demon” has been praised by critics, with NME calling it “dynamic, sun-soaked pop-RnB manufacturing,” Billboard raving about Bieber being “firmly in lockstep with the groove,” and Elle noting how the “lyrics reveal how he’s rising above public criticism.”
“SWAG II” follows the massively profitable “SWAG,” Bieber’s seventh full-length album, which he surprise-dropped on July eleventh. “SWAG” rapidly topped charts worldwide, making it the largest international pop streaming debut of the 12 months. Critics hailed it as his boldest work, with The New Yorker calling it “a magnetic assertion of objective” and Pitchfork declaring Bieber “lastly, fully unencumbered.” This new musical period, impressed by his devotion to his household, continues to raise Justin’s creative legacy.
Watch “Pace Demon” video right here: https://www.youtube.com/watch?v=4WcD2ncHMVs&checklist=RD4WcD2ncHMVs&start_radio=1
Stream “Swag II”: https://justinbieber.lnk.to/SWAG_II
